Is your website holding your business back?
In this episode of Sip on This, Naj, Emad and Andy break down what it really means to have a website that works as a growth engine (not just a pretty face online).
If you’re spending money on SEO, paid ads, or social media but still not seeing results, your website might be the problem.
In this episode we cover:
– Why cheap websites can cost you more in the long run
– What a “growth engine” website actually looks like under the hood
– Core Web Vitals, site speed & why it matters for your rankings
– URL architecture, SEO migration mistakes & the 301 redirect problem
– How to connect your CRM, capture source data & stop flying blind
– Landing pages vs websites for paid campaigns
– Tracking, heat mapping & UX tools to continuously improve performance
– How AI tools are creating a new wave of broken websites
Quick self-audit questions to ask yourself:
How many leads has my website generated this month?
Do I have conversion tracking set up?
When was my website last updated/maintained?
Do I even have access to my own analytics?
Whether you’re a business owner, marketer, or developer, this one’s a must-listen.
